As a decision-maker a situation often arises that requires reliable first-hand information. Such information may be, for example, when we want to know the opinion of our customers or improve the quality of our service before introducing a new product line, but there is only a small budget and it is necessary to know the list of consumer preferences. Reacty Digital’s proprietary market research panel management system allows for the collection and profiling of regular and periodic customer feedback. Reacty Insight can conduct effective and regular questionnaire research, providing useful guidance for all decision-makers.

The system is also suitable for GDPR-compliant, profiling research with a given set of users with their consent, and for building ever-expanding panel databases. Reacty Insight is available as a managed and unmanaged service for market research panel management tasks.

In case of managed service Reacty offers both human and IT support to the software. This solution is mainly recommended for marketing and HR departments, institutional managers.

In case of unmanaged service, Reacty offers Software as a Service (SaaS), which only provides the Reacty Insight application, but the client needs to cover for all required actions except maintenance and basic IT support. This solution is primarily recommended for market research firms looking for a suitable tool for the separate management of their own panels.

The Reacty Insight panel manager solution is a proprietary product, so Reacty Digital also sells licenses for the software under the right conditions.

If you are interested in any of the solutions, ask for our unique offer!